Islamic Lifestyle

HalalBooking enjoys record-breaking May sales, leaves Covid era behind


June 9, 2021 - In May 2021, HalalBooking, the world’s leading accommodation booking platform for halal-friendly travel, recorded sales of 4.4 million USD; up from 3.5 million USD in the same month in 2019, before the coronavirus pandemic struck. It represents an astonishing recovery for the company, especially in the 2nd half of the month. HalalBooking is now on track to be back to its pre-Covid 2.0x growth rate, forecasting sales of 60 million USD in 2021 compared to 32 million in 2019.

In addition to the increase in sales across the month, 31st May 2021 was the single most successful day for sales in the company’s entire history with more than 500,000 USD of sales in a single day. The company forecasts, however, that this record will be beaten many times during the coming weeks. 

HalalBooking’s CEO, Elnur Seyidli, said: “I always believed that we would bounce back relatively quickly, based on our exponential 2.0x growth trajectory up to March 2020. All the hard work of the last 15 months is now paying off. We used the period of the coronavirus pandemic wisely, to develop new website functionalities which our existing and new customers can now benefit from. Furthermore, we have also continued our customer acquisition programme generating tens of thousands of new leads who have now started to book for the first time with us. As part of the current Series B campaign we have raised 5 million USD in March and we are in negotiations with venture capitalists for a further 15 million USD.”

One important programme, which the company has been developing, has been to increase its portfolio of worldwide properties with halal-friendly features configured, so that customers can use this data to search and book. Enver Cebi, Chief Operating Officer, explained: “Over the past year, our team has been extremely busy scaling up the system to add properties to our portfolio. We now feature around 250,000 properties worldwide on HalalBooking.com. Our programme of expansion is still continuing: we will shortly feature over 300,000 properties in over 65 countries.”

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